
Stop Marketing on Assumptions.
Start Using Science to Understand Your Audience.
You have seven seconds to impress your customer with each new interaction. That’s it!
So how do you make sure that all of your marketing efforts hit home?
Simple. Get inside your customers' heads and find the ‘why’ behind their decisions.
At Limetree, we use data and behavioral science to help organizations truly understand the market and uncover critical performance indicators to grow—without burning budget or sacrificing campaign quality.

How It Works
Improving marketing outcomes with a proven approach that unites data and behavioral science to impact customer behavior.
Behavioral Science
Uncover the psychological and contextual elements that impact your ideal customer’s buying decisions and how to use that knowledge to shift those behaviors.
Data Science
Quickly unlock real opportunities to drive demand and maximize ROI. Our data scientists and proprietary AI software improve your ability to understand customer needs on a fundamental level.
Performance Marketing
Improve marketing performance with our data-driven approach, whether for a specific campaign, channel, or other customer facing initiatives.
Strategic Partners and Certifications
Actionable Customer Insights for Growing Business
At Limetree, we work hand-in-hand with clients who want to...
Improve Marketing Performance
Maximize Marketing Budgets
Gain Audience Clarity
Increase Engagement Rates
Boost Ad Response Rate
Improve Time to Market
Hyper-Target Customers
Improve Conversion Rates

Deep Industry Expertise
We have significant experience applying Behavioral Science services across a wide range of industries—and the results speak for themselves.

Healthcare
- Member acquisition and retention
- Member experience, including onboarding, CAHPS, Stars, and HOS
- Quality and gaps in care, including HOS, preventative care, and intervention design

Energy
- Customer acquisition and customer experience
- Energy efficiency program design
- Energy efficiency residential marketing

Finance
- Customer acquisition and customer experience
- Energy efficiency program design
- Energy efficiency residential marketing

Higher Education
- Develop multi-channel marketing strategies to drive awareness of programs
- Rearchitect and design program landing pages with clear CTAs and program offerings
- Communication strategies to usher leads through the enrollment funnel
