Revealing the Truth Behind the Numbers
We all know data is important. But our Data Science experts excel at identifying the critical factors in your customers’ decision-making. All to help you achieve your goals and make your marketing more efficient and effective.
Collecting
Compile data from your company, public sources, and trusted providers, using our Listpertise™ process to ensure accuracy and relevance.
Modeling
Extract meaningful insights from the data and analyze which factors are most important to your KPIs with our proprietary Goldminer™ system.
Proprietary Matching
Employ our patented framework of advanced AI, machine learning, and predictive analytics to sharpen your targeting and achieve your marketing goals.
Reporting
Share key discoveries, recommend steps to optimize marketing, monitor performance, and partner with key stakeholders to ensure ongoing efforts remain relevant.
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Patented Creative Testing
Our patented approach improves lead response rates by 15% by matching the right marketing message to the right person.
Hear from our Data Science Managing Partner Director on how patented testing models uncover patterns and provide valuable consumer insights.
Powerful Impact, Proven Results
Conversion Measurement & Refinement
Ensure your leads are converted into sales and learnings to drive improvements.
Campaign Reporting and Performance Optimization Strategies
26% improved AEP member
acquisition cost
Conversion Enhancement Initiatives
33% increased conversion via
targeted audience
communications
Funnel Measurement & Analysis
16% downstream improvement
to member acquisition
