The Psychology Behind Every Click, Scroll, and Choice
Led by PhDs and industry experts, our Behavioral Science practice zeroes in on the biases, friction points, hidden drivers, and context cues that truly influence your unique audience. Then, we translate those insights into creative and strategy that deliver measurable results.
Our process includes:
In-Depth Behavioral Analysis:
We uncover the psychology, biases, and context behind your customers' decisions.
Materials and Market Evaluation:
We audit your materials against the market to uncover opportunities.
Strategy and Creative Development:
We design solutions that leverage behavioral insights.
Impact Measurement:
We track results to ensure our solutions generate impacts.
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Achieve Your Business Goals with Behavioral Science
• Change Behaviors: Boost purchases, sign-ups, and visits
• Grow Your Audience: Attract the right users
• Create Better Experiences: Keep your audience loyal
Hear from our Behavioral Science Director on how Limetree applies Behavioral Science insights.
Deep Industry Expertise
We have significant experience applying Behavioral Science services across a wide range of industries—and the results speak for themselves.
Healthcare
- Member acquisition and retention
- Member experience, including onboarding, CAHPS, Stars, and HOS
- Quality and gaps in care, including HOS, preventative care, and intervention design
Energy
- Customer acquisition and customer experience
- Energy efficiency program design
- Energy efficiency residential marketing
Finance
- Customer acquisition and customer experience
- Energy efficiency program design
- Energy efficiency residential marketing
Higher Education
- Develop multi-channel marketing strategies to drive awareness of programs
- Rearchitect and design program landing pages with clear CTAs and program offerings
- Communication strategies to usher leads through the enrollment funnel
