How We Help
From direct mail to digital marketing campaigns, human-centered research to deep-dive communication audits, we turn marketing into a science. Our scientific approach blends behavioral science, data science, and marketing activation to pinpoint the factors behind your business challenge, then delivers the biggest impact. The result? Insight that’s deeper. Impact that’s measurable. And marketing that actually works.
Want to see how it works? Request a consultation.
Want to see how it works? Request a consultation.
Services That Drive Action
Our three core service areas work together to help you understand your audience, make smarter decisions, and deliver marketing that works.
Behavioral Science
- Audience analysis and behavior mapping
- Creative and product audits and marketing playbooks
- Qualitative and quantitative market research
Data Science
- Modeling and analytics
- Proprietary matching using our patented framework
- Performance monitoring and reporting
Performance Marketing
- Full-Service Marketing and Activation
- Marketing, Communication, and Channel Strategy and Playbook Development
- Creative & Content Concepting and Design
- Multi-channel Design and Deployment: Direct Mail, Email, SMS, Organic and Paid Search, Digital Experience
Powerful Impact, Proven Results
Limetree conducted one of the largest direct mail analytics studies to uncover deep performance drivers.
Assessed 120 creative executions across 45 unique attributes and features, using human-audit and AI tools.
Analyzed over 2,200 attributes including demographic, psychographic, and performance data.
Performed a robust algorithmic analysis, drilling down to a key set of 26 data features.
Uncovered areas of targeted performance lift that could be achieved by putting the right creative into the right hands.
Additional 11-22% performance lift
